Joan Mulholland's A Handbook of Persuasive Tactics: A Practical Language Guide PDF

By Joan Mulholland

most folk need to speak with colleagues on a daily basis and convince them to appreciate their evaluations or to simply accept their perspectives. This instruction manual is meant for a person who's drawn to such goal-oriented language. It extracts three hundred persuasive strategies from learn findings in communique, linguistics, pragmatics and comparable fields, and provides them in a transparent, concise and constant demeanour. Such strategies as analogy, argument presentation, humour and metaphor are integrated. every one tactic is gifted on a separate web page with an research of its persuasive price. indexes - one through persuasive desire and the opposite by means of tactic - permit readers complete flexibility to take advantage of the guide of their personal approach. This paintings can be of curiosity in classes which care for the administration of interplay, pragmatics, discourse research and communications.

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A Handbook of Persuasive Tactics: A Practical Language Guide by Joan Mulholland

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